About Liberated Eyewear, Inc.

award winning independent eyewear brand

The vision

Style.Innovation.Impact

Liberated Eyewear is here to disrupt the optics game with fearless precision. We made history as the first Black-Owned, woman led independent eyewear brand to fuse style, innovation and impact by fusing fashion forward bespoke designs with the latest technology in prescription lens with and eye health focus.

We’re creating a world where vision rebels against the ordinary—where every frame is a fearless statement of luxury, power, and unapologetic innovation.

We engineer statement pieces—futuristic and unique frames fused with advanced lens technology that speak louder than words. Every design is a bold declaration of identity, power, and innovation.

This is more than eyewear.This is a movement. A vision. A legacy in the making.

Backed by purpose, driven by design, and committed to change—our mission extends far beyond the frame. From empowering communities to elevating global conversations around eye health and sustainability, Liberated Eyewear is setting the standard for what it means to see—and be seen.

Welcome to the future—seen through liberated eyes.

The mission

Disrupting the eyewear industry

Liberated Eyewear is making history on a mission to reinforce the powerful effect that a great pair of glasses can have on a person by fusing fashion, function and impact. We aim to change the life of each person by elevating their individual look and helping them the world as it should be seen with a eye health focused solution.

We are the #1 online modern eyewear brand that's breaking barriers and proudly leading the modern eyewear movement.

Our impact doesn’t stop at sight.

Every frame fuels a mission—reducing carbon waste, protecting the planet, and reinvesting in our community ecosystem. With every purchase, you're not just choosing eyewear; you're choosing a movement.

The Journey

Crystal Crawford: The Visionary Behind Liberated Eyewear

Fearless and Free

Liberated Eyewear is a Black-owned, women-led modern eyewear boutique founded in 2022 in Los Angeles, CA, by award-winning entrepreneur Crystal Crawford. With an MBA in Healthcare from Saint Peter’s University in New Jersey, Crystal has been dedicated to over 14 years to cancer research and life sciences as a Senior Clinical Research Professional. As someone who has worn glasses her entire life, she found the eyewear shopping experience frustrating—limited to generic styles from the same brands, forcing her to compromise her personal style and visual experience.

Understanding the deep connection between eye health and overall well-being, Crystal saw an opportunity to disrupt the industry. She envisioned a brand that prioritized both style and inclusivity while integrating advanced lens technology. True to her fearless and free-spirited nature, she created Liberated Eyewear—a brand that speaks boldly through its unique designs, innovative prescription lenses, and commitment to quality.

Making History with Innovation

Eyewear has evolved beyond function; it is now a key part of personal expression. Crystal recognized this shift and set out to redefine the market by offering eyewear that empowers individuals to embrace their uniqueness while safeguarding their vision. More than just a fashion statement, Liberated Eyewear embodies social responsibility, supporting communities and sustainability initiatives.

At its core, Liberated Eyewear is about more than seeing the world—it’s about transforming it. Born from resilience, innovation, and an unstoppable drive, Liberated Eyewear stands as a testament to those who dare to be different.

We’re here to break the mold, disrupt the industry, and empower you to own your vision—literally and figuratively.

Crystal Crawford, Award Winning Founder

Vision Monday's Most Influential Woman in Optical Rising Star, 2024.

Making headlines in the industry

Bold Journey Magazine, 2024
Vision Monday Magazine, 2023,2024
Shoutout LA,2023
Voyage Magazine, 2024
Meet The Woman Behind The Business Magazine, 2024
InVision Magazine,2024
The Official Black Wallstreet, 2024
Shopee Black Magazine, 2024
Behind The Frames Podcast, 2025

Learn more about our Social Impact and Sponsored Events

Planet Impact

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A Vision To Heal

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Community Events

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Why Us?

We’re not just disrupting the industry, we’re rewriting the rules. At Liberated Eyewear, every pair is powered by personalized visual precision, next-level technology in prescription lens, and an advanced virtual try-on experience that puts the control in your hands. We’re proud to be the first independent, Black-owned brand certified in delivering the latest technology in prescription lens—and being experts in innovation, unapologetically so. That’s our edge. That’s our power. ✔️ Certified Transitions® Experts ✔️ HD Digital Prescription Lenses with ClarityCTRL™ ✔️ Personalized Visual Precision ✔️ Eco-Friendly & Fashion-Forward Frames ✔️ Virtual Try-On Experience

Top Ten Editor's Pick of 2024

Invison Magazine, 2024
"The Hottest New Eyewear Brand."

Meet The Woman Behind The Business Magazine, 2024
"Bold and Fresh Designs"

Vision Monday Magazine,2023
"A new eyewear brand everybody should know."

The Black Home Shopping Network,2023